Returns the AdGroup to which the negative keyword belongs.
Returns the
AdGroup
to which the negative keyword belongs. This will always return
null
for campaign-level negative keywords.
Returns the Campaign to which the negative keyword belongs.
Returns the Campaign to which the negative keyword belongs.
Returns the type of this entity as a
String
, in this case,
"NegativeKeyword"
.
Returns the type of this entity as a
String
, in this case,
"NegativeKeyword"
.
Returns the match type of the negative keyword.
Returns the match type of the negative keyword. Possible values:
BROAD, PHRASE, EXACT
.
Returns the text of the negative keyword.
Returns the text of the negative keyword. The returned value will be formatted as follows, depending on the match type:
shoes
- broad match"shoes"
- phrase match[leather shoes]
- exact matchRemoves the negative keyword.
Removes the negative keyword.
Returns nothing.
Represents an AdWords negative keyword.
Negative keywords can exist either at the ad group level or the campaign level.