Trait

com.google.appsscript.adwords

ShoppingAdGroupBidding

Related Doc: package adwords

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trait ShoppingAdGroupBidding extends Object

Provides access to a shopping ad group's bidding fields.

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  1. final def !=(arg0: Any): Boolean

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  5. def clearStrategy(): Unit

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    Clears the bidding strategy for this shopping ad group.

    Clears the bidding strategy for this shopping ad group. This will allow this shopping ad group to inherit its bidding strategy from the shopping campaign level.

    Returns nothing.

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  11. def getCpc(): Double

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    Returns the max CPC bid for this shopping ad group.

  12. def getStrategy(): BiddingStrategy

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    Returns the flexible bidding strategy of the shopping ad group.

    Returns the flexible bidding strategy of the shopping ad group. If this shopping ad group has an anonymous bidding strategy, or no bidding strategy, null is returned.

  13. def getStrategySource(): String

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    Returns the bidding strategy source of this shopping ad group.

    Returns the bidding strategy source of this shopping ad group. The bidding strategy source indicates where the bidding strategy came from: 'CAMPAIGN' , 'ADGROUP' , or 'CRITERION' .

  14. def getStrategyType(): String

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    Returns the bidding strategy type of this shopping ad group.

    Returns the bidding strategy type of this shopping ad group. This may either be an anonymous bidding strategy, or the the type of a flexible bidding strategy.

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  23. def setCpc(cpc: Double): Unit

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    Sets the max CPC bid for this shopping ad group.

    Sets the max CPC bid for this shopping ad group.

    Please note that although this method will effectively set the max CPC bid for this shopping ad group, the change may have no effect on actual bidding if this shopping ad group has a BiddingStrategy which does not involve max CPC bids.

    Returns nothing.

  24. def setStrategy(biddingStrategy: String): Unit

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    Sets the bidding strategy of this shopping ad group to the specified anonymous bidding strategy.

    Sets the bidding strategy of this shopping ad group to the specified anonymous bidding strategy.

    The supported anonymous bidding strategies are as follows:

    • "BUDGET_OPTIMIZER": In budget optimizer, Google automatically places bids for the user based on their daily/monthly budget.
    • "CONVERSION_OPTIMIZER": Conversion optimizer bidding strategy helps you maximize your return on investment (ROI) by automatically getting you the most possible conversions for your budget. For more information on conversion optimizer, visit the Conversion Optimizer help center
    • "MANUAL_CPC": Manual click-based bidding where user pays per click.
    • "MANUAL_CPM": Manual impression-based bidding where user pays per thousand impressions. This can only be used for "Display Network only" campaigns.

    Returns nothing.

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